Each heading provides a clear description of our in depth professional services.
     
 
 
Who We Are

What We Do

Why We Do What We Do

How We Do What We Do

Who We Do This For

What Makes Us Different

Why You Should Do Business with Us


 
Who We Are
In today’s crowded financial services market, high quality and low price are no longer enough to differentiate yourself. The greatest value we can bring to our clients is the ability to help them clarify, articulate, and actualize their passions and priorities in life. This value will be treated as the cornerstone of our practice.

Suncoast Advisory Group has developed a national reputation in the field of financial and practice planning, especially designing comprehensive and coordinated financial plans for physicians, dentists, and family owned businesses.

Suncoast Advisory Group was established in 1988 by Rick O. Helbing and Jerry W. Hemenway. The firm is headquartered in beautiful downtown Sarasota Florida.

Suncoast Advisory Group consists of the following staff members:

• Partners:

Rick O. Helbing, CFP®, ChFC
Jerry W. Hemenway, CLU, ChFC
Matthew G. Farhat, CLU
• Administrative Assistant: Kimberly Noyes

Suncoast Advisory Group has strategic partnerships with:

• Mutual Service Corporation (MSC), a leading Broker/Dealer for over 35 years, that provides a team of financial product specialists and industry leading technology services to its Registered Representatives and their staff.

MSC’s Compliance Department helps ensure that we have obtained the required continuing education and licenses, while enforcing strict application and interpretation of SEC, NASD, and State Securities Rules and Regulations.

• Pershing, LLC, our clearing firm. Pershing provides expert execution, clearing services, and support of client trades of securities listed in all major exchanges.

Pershing, LLC is a member of BNY Securities Group and a subsidiary of the Bank of New York Company, Inc. BNY Securities Group is the global agency, brokerage, clearing and financial services outsourcing sector of the Bank of New York. Pershing holds client assets in custody worth over $700 billion.

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What We Do:
Suncoast Advisory Group provides coordinated and comprehensive Wealth Management Services for our clients based on honesty, integrity, confidence and strong ethics.
We start by understanding your life, your experiences, your journey, your challenges and transitions in your life, your principles, values, goals and dreams. Once we have a clear portrait of who you are, where you are, and where you want to go, we begin to develop and design a financial plan that serves and addresses your life goals and objectives.

Our Wealth Management Services:

A coordinated and comprehensive financial plan that will include the following planning categories:

• Accumulation planning

• Fringe benefit planning

• Business and practice management strategies and planning

• Estate planning

Specialized financial planning and that will include:

• Medical and Dental Practice Management strategies and analysis

• Family Business Management strategies and analysis

• A network of Accounting, Medical/Dental and Business Consultants and Strategic Advisors for the sole purpose of enhancing your Practice and Family Business along with your lifestyle.

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Why We Do What We Do...
..What drives our strategy?
What are our core beliefs?
What makes us different?

1. Our culture is at the core of our competitive advantage. Integrity and a commitment to excellence and service are at the core of our culture. Our decisions are driven by loyalty to our clients and an understanding that long-term success may be enhanced by always putting our clients’ interests first.

2. An outgrowth of our value system is our obsession with research and a disciplined financial planning process. Behind our research effort is a commitment to intellectual honesty and staying within our circle of competency. We believe our clients’ long-term goals and objectives are best served by making decisions subject to what we believe to be true based on careful research, rather than pursuing what is temporarily popular and might be superficially appealing.

3. Our obsession to get an edge has led us to think outside the box. We strive to be creative in our thinking and this has allowed us to deliver to our clients what we believe to be superior financial planning strategies and solutions.

4. A commitment to our clients must include a focus on the quality of the relationship. We believe strong client relationships are born out of exceptional efforts by the partners of Suncoast Advisory Group and each client’s personal needs, financial and business goals, and life planning objectives.

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How We Do What We Do
Organizational Readiness:

Step 1: Introducing ourselves, our practice philosophy, mission statement, core values to prospective clients.

Step 2: Interviewing the prospective client to determine if our Wealth Management Services will meet their needs.

Step 3: Preparing a financial proposal. A written proposal of observations of your current financial situation (no financial obligation for this proposal)

Step 4: Information and data gathering. A Financial Services Contract is signed and one or two meetings are scheduled to discuss and collect all pertinent personal and business information.

Step 5: Analysis of information and designing of financial plan determining strategies to address your problems and concerns, in an effort to meet your life and business goals.

Step 6: Presentation of Financial Plan. Providing a written financial plan along with Action Agenda to assist in implementing strategies and recommendations aimed toward meeting client objectives.

Step 7: Monitoring clients’ financial plan with ongoing services. Continued and ongoing Wealth Management Services that will monitor and keep our clients on track toward meeting personal and business goals and objectives.

Step 8: Client Evaluation Study: Distributing annual survey to our clients to assist in improving our firm and Wealth Management Services.

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Who We Do This For...
Our clients are:

Small to Medium sized family owned businesses. Some of the areas of their concern:

• Value of business

• Strategic planning

• Transfer of business to next generation

• Analysis of qualified pension plans

• Tax planning

• Business insurance

• Choosing a business entity

Medical and Dental practices: Some of the areas of their concern:

• Value of practice

• Annual strategic planning and retreats

• Structuring the transfer of the practice

• New physician/dentist buy-in and buy-out

• Indicators for financial and operational success

• Management tactics and strategies

• Various shareholder agreements and employment contracts

• Compensation strategies

• Information on profitability, cost management, productivity,
capacity, staffing, accounts receivable

• Choosing a business entity

High net worth individuals:

A client who might have sold a family business or medical/dental practice and has a net worth of over $3M. This individual may be concerned about:

• Investment and tax planning

• Comprehensive estate planning

• Retirement planning and strategies

• Special situation planning

• Various life event planning situations

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What Makes Us Different?
Suncoast Advisory Group is different in four key areas:

• First, our greatest value is the ability to help our clients clarify, articulate, and actualize their passions and priorities in life. This value will be treated as the cornerstone of our practice along with our core beliefs.

• Second, with the decades of experience we have in the financial services industry, we understand the issues and challenges that Family Businesses and Medical and Dental practices face every day.

• Third, a primary difference of our practice is the measure of our clients’ success, which will be determined by the concept of “Return on Life” (ROL). Other financial measures (Return of Investment) will be positioned to serve and support the ROL concept.

• Finally, we’re a small firm by design; however, we recognize that to keep our life in balance and to serve others well, we must choose a limited number of clients. This may mean we will give some of our current and future clients the opportunity to say no to our central value propositions and Return on Life concept.
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Why You Should Do Business with Us
Our CORE VALUES in our work commitment

• Passion, enthusiasm, trust, respect, honesty, integrity and strong ethics.

Our CORE BELIEFS

• Advice and counseling that is totally objective

• Research and evaluation free from conflict of interest

• Reasonable ongoing fee structure

• Loyalty to our clients and an understanding that long term success may be enhanced by always putting our client’s interests first

• A disciplined financial planning process by committing to intellectual honesty and staying within our circle of competency

• Thinking outside the box to deliver superior financial planning strategies

• Building and maintaining strong and quality long-term client relationships.

The VALUED BENEFITS of our CORE services, beliefs, and financial coaching

The Valued Benefits of:

• Knowing that your business and personal financial affairs are being dealt with efficiently and effectively

• Unlimited access to our time and expertise

• Having financial matters dealt with straightforwardly and without jargon

• Knowing there are no unexpected fee charges from us

• Knowing that you are on course toward achieving your objectives

• Knowing whether or not you can afford a particular course of action

• Knowing the market and other financial issues is researched thoroughly on your behalf

• Knowing whether you can afford to finance your desired lifestyle

• Knowing that you can relax and not have to depend on the financial media

• Impartial and productive driven advice

• Having a trusted advisor

• Our role as a facilitator

• Time saving from outsourcing chores compared with cost of own time

• Extra leisure time achieved

• Financial well-being from proper and comprehensive risk management analysis

• Potential savings from tax efficient investing and other strategies

• Potential reduction of dividend, capital gains, and inheritance taxes

• Tax benefits of qualified pension plan contributions and distributions


• Reducing your Costs and Overlap of Services
Our customized planning and strategies, along with a network of other professional advisors, may help our clients reduce their total costs and overlap or duplication of services toward realizing their goals and objectives.
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Home | Mission Statement | About Us | Services | Resource Center | Contact
15 Paradise Plaza #354, Sarasota, Fl. 34239
Office: (941) 375-7320 Fax: (941) 827-2916 info@suncoastadvisorygroup.com

Securities offered through Mutual Service Corporation. Mutual Service Corporation and LPL Financial
are affiliated companies and are members of FINRA/SIPC. Advisory Services offered through Suncoast Advisory Group,
a Registered Investment Advisor.  Suncoast Advisory Group is not affiliated with Mutual Service Corporation or LPL Financial.